SEARCH ENGINE OPTIMIZATION (SEO)

Search Engine Optimization (SEO) is one of the most

important components of digital marketing. There are over 200

factors that can influence your page rank among search engines.

Knowing what search engines want and staying current

with their ever changing algorithms is vital.

 This is what we do:

KEYWORD PLANNING

Knowing which key words to rank for and effectively including these in your on-line presence is essential. This requires continuous research around knowing your competition, understanding your consumer, and staying informed with changes in your industry. We will work provide continuous keyword analysis to make sure that you get to the top of search engine pages and stay there.

LINK BUILDING

Earning links from highly ranked authoritative websites is a key aspect of SEO. We will execute multiple strategies to build links to your website that will show search engines why you deserve to be ranked at the top.

WEBSITE CRAWLING

If search engines crawl your website to determine your page ranking, why shouldn't we? Through sophisticated software and tools, we will crawl your website periodically to identify corrections that need to be made or opportunities for improvement using over 200+ search engine page ranking factors.

VIDEO SEO

Search Engines cannot understand video the same way they do with text on a webpage. We execute a strategy to provide elements of information to your web videos so they are not overlooked in search queries. When you consider that video thumbnails showing in organic search engine results get the lion's share of clicks, it is clear that Video SEO is vital to your digital marketing strategy.

CONTENT CREATION

The content that is shared for your consumers to read or view has to provide value. This is what search engines want, value to those that are searching the web. There are no shortcuts to creating good content. It requires dedication, expertise, and a strategy. This is one of the most tedious parts of SEO, and therefore the most commonly ignored by companies. We pride ourselves on our content creation.

REPUTATION MANAGEMENT

Your reputation on authoritative sites is extremely important. Bad reviews can hurt your page rankings significantly. We will stay on top of any negative press and develop a strategy to encourage positive feedback and ratings.

 

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