Branding

BRANDING

Branding is a way of positioning your company or product

so it resonates in the hearts and minds of consumers. Timeless

brands such as Coca Cola and Nike have done this beautifully.

Branding requires a strategy aligned with all your marketing.

This is what we do:

BRAND IDENTITY STRATEGY

It is essential to have a brand identity strategy in place which personifies your brand. Your brand should be thought of as a living, breathing person that is an important part of your life. So many business have a gap between their brand identity (how a business identifies itself) and brand image (how they are perceived by consumers). We will create a brand identity strategy.

LOGO BRANDING

Your logo is a stamp that tells people you are here! It says something about your business and can have its own personality. We can create or recreate your logo so that it characterizes your brand identity.

BRANDING COLLATEROL

Good branding requires unified marketing materials that all convey the same message about your business. We can design business cards, brochures, postcards, and flyers that position your brand effectively.

BRAND MANAGEMENT

It is not enough to have a brand strategy in place. Your brand has to be managed across all marketing efforts and this is a day-to-day activity. Your marketing must always be 100% aligned with your brand identity and we will manage these efforts throughout.

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